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March 12.2025
3 Minutes Read

Olympian Caroline Marks Named SIMA Waterperson of the Year - A Local's Pride

SIMA Waterperson of the Year celebrating with American flag on jet ski.

Caroline Marks: A Surfing Icon on the Rise

San Clemente’s Caroline Marks has recently made waves beyond the ocean, being awarded the prestigious title of SIMA Waterperson of the Year. This recognition follows her remarkable achievements, including a gold medal at the Paris 2024 Olympic Games held in Teahupo’o, Tahiti. Her success is not only significant for her career but also for the representation of women in surfing, marking her as a beacon of inspiration for aspiring athletes.

Celebrating the Legends of Surf

Alongside Marks, the Surf Industry Members Association (SIMA) will honor Shaun Tomson, a surf champion from the 1970s, with the Lifetime Achievement Award, and the Surfrider Foundation as the Environmentalist of the Year. This annual Waterman’s Ball, set to take place at The Ranch in Laguna Beach, celebrates not only surfing excellence but also environmental stewardship. Vipe Desai, SIMA's Executive Director, highlights the importance of this gathering, stating, “This year’s event is a testament to the surf industry’s dedication to preserving our environment for future generations.”

Local Pride and Global Impact

Marks’ recognition comes as the surfing community unites to promote ocean conservation. The Waterman’s Ball has historically raised over $10 million for ocean health organizations like Surfrider Foundation, Heal the Bay, and Save the Waves Coalition. These efforts exemplify the surf culture’s deep-rooted commitment to environmental protection, making the honors bestowed at this event not just personal accolades but communal achievements that reflect the broader impact of surfing.

Telling the Story of Shaun Tomson

Shaun Tomson's journey from competitive surfing to renowned motivational speaker underscores a legacy that transcends mere accolades. Not only did Tomson clinch a world title in 1977, but he has also significantly influenced the resurgence of surf culture through his various entrepreneurial endeavors. As an early supporter of the Surfrider Foundation, he has played an essential role in advocating for coastal security, giving back to both the surfing community and the environment.

The Environmental Crusade: Surfrider Foundation

The Surfrider Foundation, being recognized as the Environmentalist of the Year, stands as a pivotal organization in marine conservation efforts. With over four decades of activism, the foundation focuses on protecting beaches and surf breaks, making significant strides against climate change and pollution. Their ongoing initiatives and grassroots campaigns illustrate the vital role that local communities and surfers can play in environmental advocacy.

A Call to Action: Join the Movement

As local residents, there’s an opportunity to engage actively in the surf and environmental movements that Marks, Tomson, and Surfrider champion. By participating in local beach cleanups, supporting eco-conscious brands, or contributing to organizations focused on ocean health, you can make a significant impact.

Conclusion: The Future of Surfing and Conservation

With Caroline Marks at the forefront, the future of women in surfing looks promising, motivating the next generation to strive for both athletic excellence and environmental advocacy. The honors received at this year’s Waterman’s Ball reflect a commitment to support and celebrate those who not only excel in the sport but also protect the very waters that make surfing possible.

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10.06.2025

Discover the Exciting New Retail Scene in Mission Viejo and San Clemente

Update Exciting Retail Expansion at Shops at Mission Viejo The Shops at Mission Viejo are buzzing with excitement as several new retailers have opened their doors and an ambitious expansion project is underway. This local shopping center, nestled in the heart of Mission Viejo, recently welcomed giants like UNIQLO, Sbarro, and the trendy Inkwells Piercing Studio. Highlighting New Additions Sbarro has long been a favorite in food courts, offering Italian classics since 1970, serving up pizza and pasta that patrons have come to crave. For a twist on dining, Iron King Mongolian BBQ provides a customized experience, akin to an Asian Chipotle, where diners can select their ingredients to create the perfect stir-fry. Meanwhile, Jamba Juice has also made its mark in the mall, allowing shoppers a refreshing stop for smoothies and health-focused beverages. Additionally, the launch of Mr. Inkwells Piercing Studio brings body art options to the mall with a focus on safety and quality, using single-use needles and implant-grade materials for piercing needs. Upcoming Changes and Future Expectations The mall is not resting on its laurels. Simon, the property owner, has initiated an expansion project set to enhance the shopping experience with a new open-air village. This development, breaking ground in September, will introduce additional dining and retail spaces that celebrate the vibrant outdoor lifestyle associated with Orange County. Projected open dates are set for late 2026, just in time for the holiday shopping frenzy. This expansion will not only enhance the variety of stores and restaurants available but also create a vibrant atmosphere for families and shopping enthusiasts to gather and connect. New Retailers at the San Clemente Outlets Just a short drive down the coast, the Outlets at San Clemente have also introduced new retailers to their scenic shopping haven. Brands like Gap Factory and the trendy Banana Republic Factory have expanded the options available to customers, promising items that are both fashionable and affordable. Looking ahead to the holiday season, activewear enthusiasts can look forward to the arrivals of Vuori and Fabletics, enhancing the active lifestyle options available at the outlets. A Community Hub for Shopping and Socializing Both the Shops at Mission Viejo and the Outlets at San Clemente are proving to be more than just retail spaces; they are turning into community hubs that cater to the locals not only through shopping but also through dining and social experiences. As the holiday season approaches, these expansions promise to be a pivotal part of the local economy and social life. Your Chance to Experience the New Retail Scene The time is ripe for residents of Mission Viejo and San Clemente to explore these new shopping avenues. As an integral part of the community, these developments not only enhance the local economy but also provide fresh experiences for locals. Don’t miss the chance to check out the new stores while supporting our vibrant local businesses. Whether you're interested in fashion, food, or community, it's clear that the evolution in our local shopping sectors serves to enrich our lifestyle! Let’s embrace these changes and shop local!

10.04.2025

Long Beach's Economic Resilience: A Deep Dive Into Recovery Post-COVID

Update Long Beach's Journey Through Economic Recovery In a recent meeting with the Long Beach Rotary Club, Acting City Manager Tom Modica shared insights into the city's surprising resilience amidst the economic upheaval triggered by the COVID-19 pandemic. Stepping into his role in September 2019 just months before the pandemic, Modica described how the initial years of his tenure were marked by progress in various areas, from opening a new city hall and library to witnessing a decline in homelessness and crime. However, the advent of COVID-19 posed unprecedented challenges that the city had to navigate cautiously. Unlike many municipalities that redirected federal funds straight into their coffers, Long Beach's administration used the influx of federal assistance to support local businesses, ensure food security, and help families with rent. As a result, the city's tourism sector, a vital part of its economic engine, has rebounded remarkably. Resilience Amidst Challenges In 2019, tourism significantly bolstered the local economy, but the following year saw a sharp decline due to the pandemic. Remarkably, Modica announced that tourism has not only bounced back but exceeded pre-pandemic levels, yielding an economic impact of around $2 billion – a staggering $200 million more than before the pandemic. The gains illustrate the strong recovery efforts, underscoring that Long Beach has managed to re-establish its position as a tourist destination. Addressing Housing and Job Creation Modica highlighted ongoing steps to improve housing affordability, a critical issue for many residents. By promoting the construction of high-density housing and the addition of accessory dwelling units (ADUs), the city is taking proactive measures to meet growing housing demands. So far, nearly 1,700 housing units have been authorized, including 250 dedicated affordable units. This initiative plays a pivotal role in combating the rising costs of living and supporting citizens in need. Moreover, the local economy is enriched by investments in advanced manufacturing and aerospace, significantly impacting job creation. Modica reported that Long Beach has attracted substantial business investment, with approximately $750 million earmarked for defense spending and aerospace, resulting in the creation of about 4,000 new jobs. The emergence of industry giants like Rocket Lab and Boeing signifies a burgeoning corporate landscape, promising stability and prosperity for the city's workforce. Local Businesses Thriving Once Again Long Beach continues to prioritize support for its small-business ecosystem through programs like Level Up Long Beach and BizCare. These initiatives aim to enhance local procurement and provide financial incentives for local projects, fostering a stronger community-centric economy. Notably, the Queen Mary, a historic asset of Long Beach, has transformed its financial outlook. Managed by Evolution Hospitality, it now operates profitably after decades of losses. A Bright Future Ahead With eyes on the future, Long Beach is preparing to host pivotal events such as the 2026 World Cup and the 2028 Olympics, which are expected to generate substantial economic activity. Modica emphasized that the economic implications of these events could culminate in an impact equivalent to "seven Super Bowls per day for 15 days." This metaphor encapsulates the transformative potential ahead. As part of a $3.7 billion budget and with a dedicated workforce, Modica asserts that Long Beach is well-equipped to confront ongoing challenges. Yet, as the city pursues its recovery, there remain critical areas, such as addressing the disparate impacts of the pandemic on low-income workers, that need focused attention. The trajectory might be positive, yet the nuances of a "K-shaped" recovery suggest that not all residents have reaped the benefits equally. Moving forward, ongoing dialogue and innovative policy measures will be paramount in ensuring that all Long Beach residents thrive in this recovering economy. Collaboration with local businesses and support for families remain vital to achieving inclusive growth. Conclusion Long Beach's journey post-COVID highlights not only the city's resilience but also the importance of strategic planning and community support. As local leaders navigate the path forward, it’s essential for every citizen to engage in shaping a prosperous future.

10.03.2025

Successful Recovery: How All 95 Containers from the Mississippi Were Recovered

Update Remarkable Recovery at Port of Long BeachIn a significant maritime operation that concluded last week, officials announced the successful retrieval of all 95 shipping containers that fell off the M/V Mississippi in the Port of Long Beach on September 9, 2025. The recovery, which was achieved through coordinated efforts involving specialized teams, showcases the resilience and capacity of the marine salvage operations.Operational Complexities: Navigating Underwater ChallengesInitially estimated to be around 54, the number of containers lost surged to 95 as numerous units were found crushed or concealed beneath water. Notably, it was only during recovery efforts that divers and salvage teams, equipped with side-scan sonar and remotely operated vehicles, were able to successfully locate these hidden containers."Every decision during the Pier G container incident was centered on safety," stated Coast Guard Captain Stacey Crecy. This commitment to safety was evident as divers worked meticulously, even at times inspecting the vessel’s hull and utilizing tugs and pilot vessels to reposition the Mississippi for access to submerged units. The day-and-night operations involved adjusting the safety zone around the vessel, ultimately reducing it from 500 yards to 100 yards as the operation progressed.The Impact of This Incident on Port OperationsThe collapse of containers from the Mississippi, immediately after its journey from Yantian, China, created a ripple effect on port operations. The Port of Long Beach is a crucial hub in the maritime supply chain, and disruptions here can have far-reaching consequences. Throughout the salvage operations, a total of 142 vessel transits were authorized, showcasing the determination to keep the port operational during a challenging phase. Remarkably, terminal operations at Pier G have now been restored to full capacity with traffic running unhindered.Collective Efforts: A Testament to TeamworkConcluding salvage operations reflects a successful coalition of various stakeholders including the Coast Guard, skilled ILWU workers, and vessel managers. Such collaborations are critical in expediting a return to normalcy in maritime logistics. Michael Goldschmidt, the incident commander for the Port of Long Beach, praised the teamwork that led to the rapid restoration of operations, noting that it was an "extremely rare event that required a complex and unique salvage operation."What Lies Ahead: Investigations and Future PrecautionsWhile the immediate danger has passed, authorities such as the U.S. Coast Guard and the National Transportation Safety Board are still investigating the causes behind the incident. Understanding the complexities leading to such occurrences can help reinforce maritime safety protocols for the future. It’s crucial for the shipping community to remain vigilant and adaptive in the face of unforeseen challenges.

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